I think they will open theatrically, build buzz and then will go to streaming," Gelfond added. "When you look at what the theaters are holding this year - 'Bond', 'Top Gun,' 'Black Widow,' - it's those franchise kind of movies. "You have to remember that the theatrical release creates a lot of magic around the property," IMAX ( IMAX) CEO Richard Gelfond told Yahoo Finance in a recent interview. With 71% of theaters open around the U.S., according to Comscore, the two releases will be a major test of consumers' willingness to return to the movies after lockdowns first shuttered them nationwide. The platform was one of the top streaming apps by consumer spend in the first quarter of 2021, trailing behind YouTube ( GOOGL), Disney+ ( DIS) and Amazon's Twitch ( AMZN), according to App Annie. Meanwhile, HBO Max - which will likely be the focus of WarnerMedia and Discovery's streaming ambitions once the deal closes - has been gaining traction in the streaming wars, just one year after the service first hit the market in May 2020.Īccording to a new note from UBS, citing Sensor Tower data, the platform had the most positive momentum in April - gaining a 19.3% share in U.S. soon countered with each individual reportedly paid between $2.2 million and $2.5 million for the special. justify the reunion's ultra-high price tag, which debuted to mixed reviews and revived a debate about the show's lack of diversity.Īccording to The Wall Street Journal, cast members Jennifer Aniston, Courteney Cox, Lisa Kudrow, David Schwimmer, Matthew Perry, and Matt LeBlanc were initially offered $1 million per person, but declined in hopes of a better deal. The positive data could help Warner Bros. "Friends: The Reunion" (Courtesy: Terence Patrick/HBO Max)
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